I am a huge fan of fast food. I know that is not a popular opinion. I probably spend way too much time in these establishments. I think it is safe to say I have seen a few fast food menus in my time. I recently noticed a change in the design of these menus. They now have videos and photos of extreme close-ups of the food. Once I noticed this, I started seeing it in other places.
I have seen it in commercials, print ads, YouTube videos, and so on.
Two of the fast food menus it was very obvious in were these:
- McDonald’s is using close ups of their burgers.
- Wendy’s is also using this style